Walmart launches store
Time:2024-05-22 00:44:25 Source:opinionsViews(143)
NEW YORK (AP) — Walmart said Tuesday it is launching its biggest store-label food brand in 20 years in terms of its breadth of items, as it seeks to appeal to younger customers who are not brand loyal and want chef-inspired foods that are more affordably priced.
The brand, called Bettergoods, is just hitting Walmart stores and online. By this fall, there will be 300 products, spanning frozen, dairy, snacks, beverages, pasta, soups, coffee, chocolate among others, the retailer said. The prices range from under $2 to under $15, with most products available for under $5.
The launch from the country’s largest retailer comes as inflation has driven shoppers to seek less-expensive alternatives, lifting the popularity of private-label brands. Private brands in food and beverage accounted for nearly 26% of the overall market share in the number of units in that category sold last year, up from 24.7% during the previous year, according to market research firm Circana. That compares with 74.5% for national brands last year, down from 75.3% in 2022.
Previous:Britain's new bonkers EV: Callum Skye is an £80k electric buggy built in Warwickshire
Next:'The Apprentice,' about a young Donald Trump, premieres in Cannes
You may also like
- France is trying Syrian ex
- Oswaldo Cabrera homers, Yankees survive late scare, beat Guardians 3
- Feature: China
- Ecuador embroiled in diplomatic backlash after police break into Mexican embassy
- Hollywood star Shia LaBeouf is spotted on the streets of Gavin and Stacey's hometown Barry
- People mourn for victims killed in Moscow terrorist attack in St. Petersburg
- Xi stresses establishing new systems for higher
- Xi urges modernization of industrial system, high
- BBC Countryfile star Adam Henson's wife wrote heartbreaking goodbye letters after cancer diagnosis